Compelling, persuasive direct response copywriting is essential for companies serious about continuing to grow, maximizing revenue, and, most importantly, staying ahead of the competition. Yes—social media is an important part of the equation. But powerful direct response copywriting—for websites, sales letters, ads, emails—THAT’S the ‘secret sauce’! That’s what sends sales soaring.
Whether you’re an internet company looking to take your online sales and presence to the next level or a traditionally brick and mortar company seeking to increase market share—contact me today. Let’s start strategizing. Let’s get going.
Adam Gittlin has extensive background in real estate and technology. His years with a research-driven private investment group, investing both knowledge and funds into a diverse range of firms/projects, have given him a deep understanding of the financial world. Further, his involvement with the principals of a prominent, southeastern U.S. corporate communications and marketing firm have paved the way for Gittlin to help oversee the copy and efforts of firms like Oasis Outsourcing, Assurity Life Insurance Co., and The Learning Experience.
Gittlin is also a bestselling novelist, as well as the creator of the award-winning Preschool Educational App company GazziliWorld. His exceptional writing skills, coupled with his extensive professional background, give Gittlin a hard to match foundation for writing effective copy.
One of the keys to effective direct marketing copy is an airtight strategy—and at the core of such a strategy is research. That’s where we’ll start. There will be materials requested from you (i.e. previously published materials such as brochures, catalogs, article reprints, technical papers, landing pages, online ads, etc.); there will be targeted research done by me.
From there I’ll have a strong sense of where I’m going with writing the copy. But I’ll still need more. What I will have learned at this point will, equally as important, show me what I’m still missing. That I’ll get through subsequent discussion with you—my client. I’ll have a targeted set of questions ready to go—questions about your audience, your product, and the objective of your copy. I’ll have questions. And once those questions have been answered we’ll be headstrong toward the finish line.